Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
Protocol Icing Briefs (100% Cotton)
4.8 · 1169 Reviews

Protocol Icing Briefs (100% Cotton)

$102.00 $80.00 Save 22%
  • Optimize testosterone production
  • Boost libido and drive
  • No supplements or injections, just natural active cooling.
Select size

Important Notice: We recommend sizing up if you are between sizes, or have larger legs. These are 100% cotton with minimal stretch and may feel tighter than your normal size.

Discount applied automatically at checkout

Still Not Sure You Need It?

You shouldn't have to decide from a product page.

Use our cooling briefs in your actual daily routine for 30 days.

Freeze the Active Cooling Core™, wear it  and decide for yourself whether targeted, hands-free cooling deserves a permanent place in your routine.

If it doesn't, use our 30-day money-back guarantee for a full refund.

(Customers are responsible for shipping costs)

Less than 0.5% of customers use our money-back guarantee.
Materials

Body constructed from 100% Cotton.

YKK zippers made in Japan.

Waistband made from cotton/elastane blend.

Comes with 2× Freezable Cooling Inserts per pack.

Inserts are made from woven nylon and contain a water/silica based gel (BPA Free & Non-Toxic).

Shipping information

Please allow 5–12 business days from shipping confirmation for your order to arrive. You’ll receive a tracking number via email as soon as your order has been dispatched.

Chester B.
Verified buyer

“Bro. I've been icing my balls for 6 nights so far and all I can say is WOW. Getting random boners during the day. Feel like I'm 16 again. Also love the rage it gives me pre-workout”

Chester B.

Size Small

$80.00

PURPOSE-BUILT MEN'S COOLING

Loved by thousands of men worldwide.

30-day money back guarantee
We ship worldwide
10,000+ pairs sold
01 / Why Testicular Cooling

You want your drive back. But you don't want to rely on 10 different pills.

High-heat exposure is proven to suppress testicular health. Testicles are designed to operate at a temperature range cooler than the rest of your body which is why they hang outside the body.

Cooling them down helps provide the optimal environment for them to produce testosterone and sperm. Our targeted Active Cooling Core™ lets you implement daily cooling so you can boost your testicular function and increase your naturally produced T.

02 / Materials

Normal underwear is filled with polyester. Our briefs are made with 100% cotton.

Natural, cotton comfort. YKK zippers made in Japan.

What your underwear is made of matters. Especially when you are focused on optimising testicular health.

Instead of using polyester, spandex and other petrochemical derived fabrics, we opted for natural fibres.

That’s why our cooling briefs use 100% premium cotton designed to remove your exposure to microplastics in your underwear.

Most underwear and shorts rely on synthetic blends like polyester, nylon or elastane to add stretch and durability.

We took a different approach: keep the main body natural, breathable and comfortable while the Active Cooling Core™ handles targeted cooling where it matters most.

100% Cotton Body gives you:

  • Natural skin contact. Premium cotton instead of synthetic body fabric.
  • High breathability. Lets air move freely during wear.
  • Natural moisture management. Helps absorb sweat without that slick synthetic feel.
  • Soft comfort where it matters most. No plasticky performance fabric pressed against your skin.
FAQs

Any last questions?

Do I need to use a sauna?


No. SaunaArmor™ was originally designed for the sauna, but it’s just as easy to use at home. The built-in pocket keeps cooling hands-free while you work, scroll or unwind.

Why not just use a regular ice pack?

Holding an ice pack between your legs gets awkward fast. An awkward routine is one that you won't stick to. 

Our briefs holds the cooling insert in place, with a soft 100% cotton lining between the pack and your skin. Less adjusting, no occupied hands, and an easier routine to stick to consistently.

How many cool packs come with my order?

Each pack comes with 2 freezable cool packs.

Can I take the cooling packs to work or the gym?

We recommend keeping the cool packs in our SaunaArmor™ Insulated Travel Case 

Alternatively, any thermally insulated bag with will help keep them cold when you aren't using them immediately.

Will this increase my testosterone?

Our briefs are designed to make it easy to start testicular cooling. Testicular cooling has not clinically been shown to increase testosterone. All results are anecdotal and not guaranteed.

How long does each cooling pack stay cold?

Each pack is designed to provide roughly 30 minutes of cooling, depending on the temperature around you and how cold it is when you start. That’s cooling duration, not a recommended session length. The recommended session for cooling is 10-15 minutes

Can I wear them under my normal clothes?

Yes. Choose clothing with enough room for the cooling insert to sit comfortably. A relaxed fit is better.

How do I prep the cool pack?

Freeze it for 1–2 hours before use.

What materials are the briefs made of?

Body constructed from 100% Cotton. YKK zippers. Waistband made from cotton/elastane blend. Each pair comes with 2× Freezable Cooling Inserts. Inserts are made from woven nylon and contain a water/silica based gel (BPA Free & Non-Toxic).

How do I wash them?

Remove the gel pack. Machine wash cold. Hang dry or tumble dry low.

Do you ship worldwide?

Please allow 5–12 business days from shipping confirmation for your order to arrive. You’ll receive a tracking number via email as soon as your order has been dispatched.

What customers told us

4.8

Based on 1169 Reviews

“Wasn’t looking for sauna gear at all. Came across these while looking into cooling and nearly scrolled past because of the name. The pocket is the part that made me stop. I can buy an ice pack anywhere, but having a pair of briefs designed to hold one is different.”

Patrick O.

Jun 2026

“My first thought was, who buys special underwear for this? Then I remembered I was sitting there researching ways to put an ice pack in my regular underwear. So yeah. Good quality.”

Liam K.

Oct 2026

“Was comparing these with a little gel pack I already own. The pack itself wasn’t really the issue. It was having to keep adjusting everything whenever I moved.”

Owen S.

Sep 2026

“Been reading about cooling on and off for months. Haven’t committed to any particular setup. These caught my attention because it’s all together rather than buying a pack and then figuring out what to do with it.”

David C.

Jul 2026